New semester therefore means new work and deadlines! ahhhh This semester I am working on a module called Brand Position. This looks at how lifestyle trends impact the development of brand identities, where these trends come from, how they are predicted and looking at the cycle of communication of trends in society and design (street wear and catwalk) through the media and eventually to the consumer.
I'm particularly interested in this module as I have a HUGE interest in trends and prediction of fashion.
- I will firstly be working with Topman Design, this is a premium collection which is only stocked online, London Oxford Circus and Manchester. I will work with another girl from my course, 3 individuals from Fashion Communication and Promotion and a Fashion Design team. I'm quite excited!
- Followed by Topman I have an Easter project on my dream job
- Then lastly a project with Jonathan Aston where I have to create a 2 year strategic growth plan.
I'm very much looking forward to this work but will mean I am going to have no sleeeeep for 2 months again! arghhh
x
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